The Swedish Culture

When scheduling a meeting, your Swedish colleagues may suggest a week number first.

If something is planned, Swedes will stick to it, even if there is a more interesting activity or invitation arising. This has to do with the understanding of trust in Scandinavia.

EVERYTHING IS “JUST RIGHT” IN SWEDEN, IT IS “LAGOM”.

Babies sleeping outside in Sweden

"Equality is not about equality of opportunity, it is about equality of results." In theory, an egalitarian system ensures a society where people can flourish, with everyone being more or less equal. However, it may easily be misused, taken advantage of or negatively affect one's motivation to achieve more than average.